In 2020, the high jewellery ateliers of Chanel rendered the label’s signature tweed fabric into necklaces, rings and bracelets. Three years after its initial launch, Tweed de Chanel was unveiled in London with two days of events, including a dinner at the British Museum attended by Keira Knightley and Kylie Minogue.
Inside Chanel’s glamorous Tweed de Chanel high jewellery launch in London – and why the fashion brand’s short heritage in jewels presents more opportunity for creative freedom
